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M2M IP2Mkt Incubator

In partnership with the following entities!

Pricing

 

Free

FREE
 
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Course Curriculum

Orientation

Week 0: Course Welcome
Week 1: Lean Startup Methodology & IP Problem 
Week 2: Rapid Ideation & Solution Prototyping: MVP Mock Up

Planning

Week 3: Opportunity Attractiveness: Secondary Industry and Market Analysis
Week 4: Customer Discovery: Part 1 Customer Interviews 
Week 5: Customer Discovery: Part 2 Customer Surveys
Week 6: Go-to-Market Planning: Part 1 Strategy
Week 7: Go-to-Market Planning: Part 2 Plan of Attack
Week 8: IP Strategy and Valuation & Tech Transfer Agreement Studio
Week 9: Financial Model and R&D/Tech Maturation Funding
Week 10: Risk Analysis Studio

Pick Training

Week 11: Pitch Training Studio
Week 12: Pitch Training Studio
Week 13: Demo

Course Wrap Up

Week 14: Post Program Meeting, Next Steps, and Survey

Meet Your Instructor

J. Chris Ford, Ph.D.

Dr. Ford is the Mission-to-Market founder and manager. He also directs the Mission-to-Market incubator where business leaders can learn more about the venture process and scaling out their businesses.